By: Megan
Cost: $16
Okay Kiddies by now you are very aware that Meg and I are totally obsessed with 100% Pure, so a few months back when we attended a class at there Berkeley location I just had to try there eyeliner. I fell in love with it for one reason, the color. The one I purchased is called black berry and well its the color of go figure black berries. I have hazel eyes and love to play them up with deep purples to bring out the greens so I was dying to get this onto my eyelids. It is a liquid eyeliner which I am typically not a fan of because I do not have a steady head but I have not had any trouble with this product. The eyeliner has a little bit thicker consistency which makes the application process pretty darn easy. The main difference I notice between this and a traditional (ewww dirty) liquid liner is the consistency. I think liquid liners tend to be watery and thin this the the exact opposite. Actually when I first started using it it would get a little bit on my lashes and the liner is so thick that my mascara would clump when I applied it over the spots the liner touched. But I have perfected the application process and no longer have that issue. The color is everything I hoped it would be. Its dark enough that I can wear it everyday and it doesn't look like i'm a teenage girl wearing purple liner cause purple is cool! It wears nicely all day and will have no problem staying on. Keep in mind it is not water proof so if you plan on having a day full of tears, I suggest steering clear of this product for the day, but it has no problem going up against a normal day. When I'm going out and want to go for a more dramatic look its very easy to go over and retouch and doesn't look caked on. Overall 100% Pure does it again, another product I'm addicted to!